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LN-CC is a new London based retail concept consisting of a recently launched online platform that will be followed by the opening of a physical space in East London this October.

This exciting project is being headed up creatively by John Skelton (formerly of oki-ni and Harrods) and a team of specialists including art book dealer Conor Donlon, sound engineer Mickey Boyle and set designer Gary Card, who is working on the design and construction of the physical space. Along with denim brands LVC, Nonnative and J.W. Anderson, LN-CC will be stocking both menswear and womenswear based around a concept of unisex styling, music, books and limited worldwide releases. The concept space designed by Gary Card will initially be open on an appointment only basis and will host a library, a gallery space and a sophisticated sound system for private events.

This project is more than a store, it’s an evolving platform of curated ideas encompassing clothing, music and art in both a physical and digital environment. We’re excited about keeping up with developments and wish all the guys involved the best of luck. LN-CC have put together some great looks on their website and the photography is top notch. Make sure you check out for more information.

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